Announcing the Milkroundabout Bootstrapped Initiative!


At its core, Silicon Milkroundabout is about the startup community. We work hard to foster the development of our little London tech hub, and we’re proud that we’ve secured support from key figures in the industry to help early-stage startups attend Silicon Milkroundabout 6.0.

The Milkroundabout Bootstrapped Initiative was announced just seven days after our co-founder Cristiana Camisotti attended a meeting hosted by  No.10 and Tech CITY UK and raised the issue of the difficulty smaller start-ups face when searching for new talent.

Of course, making that kind of talent search easier is the whole point of Silicon Milkroundabout, so we’re thrilled that Level39, CODE Advisors, and General Assembly were kindly able to provide financial backing that will help subsidise early-stage companies to occupy a spot at our fair on the 16th and 17th of November.

Joanna Shields, CEO of Tech City UK​ & the UK’s Business Ambassador for Digital Industries, ​has supported the initiative saying: “The ‘Milkroundabout Bootstrapped Initiative’ demonstrates what’s possible when passion, people and policymakers come together to support a common goal. By engaging in direct and open communications with the Tech City community the government has created the world’s leading package for entrepreneurs and startups – we are continuing the conversation to make sure government support keeps pace with UK innovation.” As part of her role, Joanna brings together key figures in the east London “Tech City” cluster of technology startups.

Eric Van der Kleij, Head of Level39 and former Chief Executive of Tech City IO, said, “There are many ingredients that contribute to the UK’s thriving tech industry, but head and shoulders above many things is access to talent, and this is particularly hard at the earliest stage.  As soon as we were asked to support early stage businesses at Silicon Milkroundabout we knew it was the right thing to do, as Milkroundabout are doing an amazing job at connecting entrepreneurs and innovators with the talent they need to help build great businesses. Level39 is delighted to be part of this.”

In the past, we’ve helped bootstrapped startups find the skilled, expert employees they needed to become the successful companies they are today, and we’re excited to do so again. Fifteen bootstrapped, early-stage startups will be attending Silicon Milkroundabout 6.0, and we couldn’t be more thrilled.

Participating in Silicon Milkroundabout last was crucial for Gamevy. Dan Rough, one of their founders, explained: “we were only a week old… we met and recruited the first member of our development team. Six months later (and thanks to his hard work!) we are ready to launch a first product and we need to recruit more software engineers so we’re back!”

Will you be there to meet the next Gamevy? Register to attend.

HUGE THANKS AGAIN to General Assembly , Level39  & CODE Advisors  who has helped make Milkroundabout’s Bootstrapped Initiative possible!